WHO WE ARE.
POS with personality; our culture is central to all we do and how we deliver our end to end services.
OUR SERVICES
THINK.
Understanding what drives shopper behaviour.
Informing creative strategy and direction.
Testing, learning and refining to deliver the best results.
CREATE.
Creative that brings POS campaigns to life in-store.
Fast, accurate artwork and production-ready files.
Practical, inventive 3D structural design and engineering.
MAKE.
In-house litho and digital printing.
Consistent colour across every format and campaign.
Expert finishing to deliver a premium result.
DELIVER.
Accurate picking, packing and fulfilment every time.
Flexible capacity to meet peak demand.
Packed with store teams in mind for faster, easier installation.
MANAGE.
One online platform to manage every stage of your POS campaigns.
Connected workflows that speed up ordering and delivery.
Real-time reporting and insights to support better decisions.
OUR VALUES
Genuine
Working with integrity and fairness.
Straight talking, open and honest.
Considerate of the needs of our colleagues, our clients and our planet.
Curious
Always improving what we do.
Asking questions, listening and challenging assumptions.
Learning, testing and continually improving.
Resourceful
Exploring every option to deliver the best outcome.
Finding practical solutions to every challenge.
Using our retail expertise to help clients achieve more.
B CORP.
We’re proud to be a B Corporation.
Becoming B Corp certified means meeting high standards across five areas: Governance, Workers, Community, Environment and Customers. It’s about looking beyond profit and making sure the decisions we make consider the impact on all our stakeholders — from our people and clients to our suppliers, communities and the planet.
Our B Corp journey doesn’t stop with certification. We’re always looking at where we can do better and make positive changes across the business. For us, it’s about being a better business for our colleagues, clients, suppliers, community and the planet — and continuing to raise the bar along the way.
To find out more, visit our sustainability page.
WRITTLE GROUP & ASSOCIATED COMPANIES
FERO is part of the Writtle group of agencies. A £97 million group focused on delivering marketing services to add value to our clients’ brands across creative, technology and production specialists. Always providing clients with the most effective route to market.
* Associate company.
FAQs
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FERO offers a complete, end-to-end in-house Point of Sale (POS) capability, incorporating creative development, structural engineering, print production, and fulfilment.
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Our focus is firmly on delivering service excellence for our clients — consistently producing cost effective high-quality work, on time and to specification is a given. Beyond delivery, we are committed to continuous improvement, identifying opportunities to streamline processes, reduce time and cost, and enhance speed to market while maximising return on investment.
Our in-depth understanding of retail environments, including individual retailer processes and POS guidelines, enables us to minimise client time investment and ensure seamless project execution.
FERO is proud to be the only large-format POS producer to achieve B Corp certification, demonstrating our commitment to the highest standards of ethics, sustainability, and social responsibility.
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FERO has large-format digital and litho printing in-house. Our shift patterns allow us to extend to weekends and nights as required. We currently operate with 30% latent capacity based on our understanding of the need from our experience working with the biggest retailers. This latency enables us to manage peaks in demand and respond to last-minute opportunities our clients have in retail. As we grow, our CapEx plan adapts to maintain this level of latency.
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Key clients include Asahi, BrewDog, Burger King, Harry’s, Sainsbury’s, Superdrug, and Tesco.
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WORKX is our online POS management application. We developed WORKX solely with the aim of making the management of POS projects easy for everyone involved in the process, from the budget owner to third party agencies and logistics providers. It drives automated project creation, and flexible and collaborative campaign management.
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Since our acquisition of the Showcard business in April 2019, substantial investment has been made to support continued growth and to ensure we consistently meet the evolving requirements of our clients, whilst delivering a cost-effective service. To date, over £5 million has been invested, including the acquisition of the Nozomi 1800+ LED Display Graphics press, and additional automation technologies designed to streamline operations and minimise the potential for human error. For example, FERO collaborated exclusively with Lamina to develop the first semi-automatic packing line. The machine automatically glues and seals outer boxes at speed, automating a labour heavy process by using hot melt glue to seal packaging.
We have also continued to enhance our proprietary online POS management platform, WORKX, which enables seamless collaboration with clients and drives the automation of key POS processes. This not only reduces the risk of error and accelerates speed to market but also provides valuable data insights to identify trends and inform ongoing improvement initiatives.
FERO has a proven PIP Innovation Framework, built around three core pillars: Product, Insight, and Process. At the heart of this framework is a focus on people—aiming to save time, reduce stress, and support overall wellbeing.